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Electronic program guides (EPG) and interactive program guides provide users of television, radio, and other media applications with continuously updated menus displaying broadcast programming or scheduling information for current and upcoming programming. Some guides such as ITV also feature backward scrolling to promote their catch up content. 
Data to populate an interactive EPG may be distributed over the Internet, either for a charge or free of charge, and implemented on equipment connected directly or through a computer to the Internet.Television-based IPGs in conjunction with Programme Delivery Control (PDC) technology can also facilitate the selection of programs for recording with digital video recorders (DVRs), also known as personal video recorders (PVRs).
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